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Open Graph Implementation

Every broken link preview your team shares is a click going to your competitor.

Paste your URL into LinkedIn. Watch what renders. If it's blank, or generic, or ugly — every share of that page is leaking clicks. Every sales email. Every LinkedIn post your team publishes. Every Slack mention. Every one losing you attention. We fix the plumbing so every preview looks premium.

Fixed-price audit. Findings yours to keep. First 30-minute call is free.

Broken previews leak clicks every single share

Every time your URL gets shared — LinkedIn, Slack, Discord, iMessage, WhatsApp, Bluesky, email — the platform fetches your page and renders a preview from your Open Graph tags. If those tags are missing, malformed, or pointing at the wrong image, the preview renders broken. The reader scrolls past.

Individual tags are simple. Correct tags across a thousand-page site, regenerated automatically as your site changes, with platform-specific variants where LinkedIn and Facebook diverge — that's the job. Most sites never bother. Which means every share leaks clicks and every team member quietly gives up on posting the links that could've driven revenue.

Our approach

Every page gets its own preview

Not just the homepage. Every blog post, service page, product page, location — correct og:title, og:description, og:url, og:image, og:type. Automated so it stays right as your site grows.

Twitter / X cards that render

summary_large_image with proper dimensions, fallback handling, creator attribution. Mastodon and Bluesky equivalents where you care.

OG images that look designed

1200×630 branded cards for flagship pages. Template generation for high-volume content. Platform-specific overrides for LinkedIn's ratio versus Pinterest's.

Schema and previews in sync

Structured data matches the preview. Article schema, Product schema, Person schema — LinkedIn and Slack pull from both. If they disagree, you look broken.

oEmbed for rich unfurls

Notion, Slack-with-API, X in-tweet embeds — all query oEmbed. Most sites ship none. You ship yours.

Fast enough that previews render

Platform preview bots time out on slow pages. Your link never becomes a bare URL because the scraper gave up. Response time optimized for the preview request path.

Frequently asked questions

Can't my dev team just add meta tags?
They can. Most don't — or they ship them inconsistently across templates, forget the dynamic image generation, miss the schema alignment, and leave the oEmbed out entirely. And when the site changes, the metadata stops being right and nobody notices. We ship it correctly the first time and template it so it stays right.
Do you produce OG images for every page?
Designed 1200×630 cards for flagship pages — homepage, major service pages, product pages, top blog posts. For high-volume content (blog, catalog), we build a template-based generation system so every page gets a branded preview without designer intervention.
How long does this take?
Small site (under 100 pages): weeks. Mid-market (hundreds to thousands of pages): a couple months. Enterprise with dynamic content: scoped after the audit.
What does it cost?
Fixed-price audit first. Implementation scoped from audit findings based on page count and image strategy. Scoping call is free.

Stop leaking clicks.

Fixed-price audit showing exactly where your previews break and what it takes to fix every one.

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